European Commission makes big cloud data-sharing play

While most realise the potential of extracting business value from data, it’s not that easy to do, and it’s also full of pitfalls when using citizens’ data.
The European Commission has outlined a new pan-European data-sharing and artificial intelligence strategy to support the growing digital economy.
The president of the Commission, Ursula von der Leyen (pictured above), said: “We are presenting our ambition to shape Europe’s digital future. Our strategy covers everything from cybersecurity to critical infrastructures, digital education to skills and democracy to media. I want digital Europe to reflect the best of Europe – open, fair, diverse, democratic and confident.”
Commissioner for internal market, Thierry Breton (the ex-CEO of Atos), said: “Our society is generating a huge wave of industrial and public data, which will transform the way we produce, consume and live. I want European businesses and our many SMEs to access this data and create value for Europeans – including developing artificial intelligence applications.
“Europe has everything it takes to lead the ‘big data’ race, and preserve its technological sovereignty, industrial leadership and economic competitiveness for the benefit of European consumers.”
Over the next five years, the Commission will focus on three key objectives in digital:
In a white paper the Commission envisages a framework for trustworthy artificial intelligence, based on “excellence and trust”. In partnership with the private and the public sector, the aim is to mobilise resources along the entire value chain to create the right incentives to accelerate deployment of AI, including by smaller- and medium-sized enterprises.
It said clear rules need to address high-risk AI systems without putting too much burden on less risky ones. Strict EU rules for consumer protection, to address unfair commercial practices and to protect personal data and privacy, will continue to apply.
For “high-risk cases”, such as in health, policing or transport, AI systems should be transparent, traceable and guarantee human oversight, the Commission said. Unbiased data is needed to train high-risk systems to perform properly, and to ensure respect of fundamental rights, in particular non-discrimination, added the Commission.
While today, the use of facial recognition for remote biometric identification is generally prohibited and can only be used in exceptional, duly justified and proportionate cases – subject to safeguards and based on EU or national law – the Commission wants to launch a “broad debate” about which circumstances, if any, might justify wider use.
Further, the objective of the European data strategy is to make sure the EU becomes a “role model” and a leader for a society empowered by data. For this, it aims at setting up a “true European data space”, a single market for data, to unlock unused data, allowing it to flow freely within the European Union and across sectors for the benefit of businesses, researchers and public administrations.
Citizens, businesses and organisations should be empowered to make better decisions based on insights gleaned from non-personal data. That data should be available to all, whether public or private, start-up or giant, the Commission said.


