AUDITORY LTD

Auditory Ltd, founded in the early 2020s, is a SaaS company specializing in AI-driven sales intelligence.

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Auditory automates sales conversation recording and analysis to improve deal insights and team efficiency.

Auditory Ltd, founded in the early 2020s, is a SaaS company specializing in AI-driven sales intelligence. The company’s flagship product, Auditory, automates the recording and analysis of sales conversations, integrating seamlessly with popular platforms like Zoom, Google Meet, Microsoft Teams, Salesforce, HubSpot, and Slack. Auditory aims to enhance sales team efficiency by providing real-time insights into deal risks, momentum, and buying signals, thereby enabling reps to act proactively.

The company has seen steady growth, with a reported revenue increase of 8% in Q1 2026, reaching $10.6 million, and gross profit rising to $8.3 million. Auditory’s customer base spans various industries, with a focus on mid to large-sized enterprises looking to optimize their sales processes. Recent developments include the introduction of Wavy, an AI agent that automates administrative tasks within sales calls, further reducing manual workload for sales teams. Despite its growth, Auditory faces challenges in a competitive market dominated by larger players and must navigate economic pressures and rapid technological advancements.

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Who buys this

  • Mid-sized enterprises
  • Large corporations
  • Sales teams in tech companies
  • CRM users
  • Sales operations managers

Strengths and what to watch

Strengths

  • Seamless integration with major sales and communication platforms
  • Real-time deal risk and momentum insights
  • Automation of administrative tasks through AI agent Wavy

Watch for

  • Competition from larger, established players in the sales intelligence market
  • Economic pressures affecting SaaS spending
  • Rapid technological advancements requiring continuous product updates

Recent moves

Key Information

Founded
2020

Frequently Asked Questions

What does Auditory Ltd do?

Auditory Ltd provides AI-powered sales intelligence software that automatically records and analyzes sales conversations. It integrates with platforms like Zoom, Salesforce, and HubSpot to give real-time insights on deal risks and buyer signals, helping sales teams improve efficiency. The company serves mid-sized to large enterprises across industries.

How does Auditory's AI analyze sales calls?

Auditory's AI processes sales call recordings to identify deal risks, buying signals, and conversation momentum. Its Wavy AI agent also automates administrative tasks during calls. The system integrates with CRM platforms to provide actionable insights directly in sales teams' existing workflows, reducing manual analysis work.

What platforms does Auditory integrate with?

Auditory connects with major communication and sales platforms including Zoom, Google Meet, Microsoft Teams, Salesforce, HubSpot, and Slack. These integrations allow automatic call recording and analysis without disrupting existing workflows, with insights synced directly to CRM systems for sales teams to access.

Is Auditory suitable for large enterprises?

Yes, Auditory specifically targets mid-sized to large enterprises looking to optimize sales processes. Its scalability, CRM integrations, and AI-driven insights make it valuable for complex sales teams. The platform helps larger organizations standardize conversation analysis across multiple reps and regions.

What are Auditory's financials like?

Auditory reported $10.6 million revenue in Q1 2026, an 8% increase, with $8.3 million gross profit. While growing steadily, the company faces competition from larger sales intelligence providers. Its SaaS model shows resilience but must navigate economic pressures affecting tech spending.

How does Wavy AI help sales teams?

Wavy is Auditory's AI agent that automates administrative tasks during sales calls, like note-taking and action item tracking. This reduces manual work for reps, allowing them to focus on conversations. Wavy integrates with Auditory's broader analytics to provide end-to-end call intelligence.

Sources

  1. investors.audioeye.com — Auditory’s Q1 2026 financial results
  2. auditory.co — Auditory’s product offerings and integrations
  3. finance.yahoo.com — Economic pressures affecting tech companies
  4. news.crunchbase.com — Competitive landscape in the tech industry