CiteVista
CiteVista is a GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) analytics platform founded by Berkay Can and Orhan Karcı, practitioners with backgrounds in CRM consulting and digital marketing.
Profile
Measures how often and why brands are cited in AI-generated answers compared to competitors.
CiteVista is a GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) analytics platform founded by Berkay Can and Orhan Karcı, practitioners with backgrounds in CRM consulting and digital marketing. The company emerged from a gap they identified while working with a digital marketing team at an online comparison platform, where declining Google traffic contrasted with competitors' stability. Testing AI tools revealed competitors were consistently recommended over their brand, prompting the creation of CiteVista to measure and improve visibility in AI-generated responses.
The platform simulates, measures, and analyzes brand visibility across AI models like ChatGPT, Gemini, and Perplexity, focusing on citation rates, prompt clusters, and brand perception. CiteVista operates on a credit-based pricing model, offering free initial credits without subscription requirements. The founders emphasize hands-on experimentation and publish findings in their Insights section, shaping the platform's evolution. As of 2026, CiteVista remains bootstrapped, with no disclosed funding rounds or revenue figures, and targets brands navigating the shift from traditional SEO to AI-driven discovery.
Who buys this
- SEO and content teams adapting to AI-driven traffic shifts
- Brand managers benchmarking AI citation rates
- Digital consultants integrating GEO/AEO audits
- Growth teams preparing for AI-dominated discovery
Strengths and what to watch
Strengths
- Founders' direct experience with AI visibility gaps in marketing
- Credit-based pricing lowers barrier to entry for testing
- Methodology grounded in real-world brand audits and LLM behavior
Watch for
- Bootstrapped status may limit R&D pace versus VC-backed competitors
- Niche focus on GEO/AEO could face pressure from broader SEO platforms
- Dependence on third-party AI models' API stability and access
Key Information
- Founded
- 2007
- Headquarters
- Berlin, Berlin, Germany
Frequently Asked Questions
What is CiteVista and what does it do?
CiteVista is an analytics platform that measures how often brands appear in AI-generated answers like ChatGPT and Gemini. It tracks citation rates, prompt clusters, and brand perception to help businesses improve visibility in AI responses, addressing the shift from traditional SEO to AI-driven discovery.
How does CiteVista measure brand mentions in AI answers?
CiteVista simulates searches across AI models including ChatGPT, Gemini, and Perplexity. It analyzes citation frequency, context, and how often competitors are recommended instead. The platform clusters similar prompts to identify patterns in how brands appear or get excluded from AI-generated responses.
Who should use CiteVista's analytics platform?
SEO teams adapting to AI traffic shifts, brand managers benchmarking citations, and digital consultants conducting GEO/AEO audits benefit most. Growth teams preparing for AI-dominated discovery also use it to track how often their brand appears versus competitors in generative AI responses.
How much does CiteVista cost to use?
CiteVista operates on a credit-based pricing model without subscriptions. Users get free initial credits to test the platform. This approach lowers barriers for brands to experiment with measuring their AI citation performance before committing to larger purchases.
How is CiteVista different from traditional SEO tools?
Unlike SEO tools tracking search rankings, CiteVista focuses exclusively on visibility in AI-generated answers. It measures how often and why brands appear in responses from models like ChatGPT, addressing the emerging need for GEO (Generative Engine Optimization) rather than traditional search optimization.
What AI models does CiteVista track for brand citations?
CiteVista currently analyzes citations across major AI models including OpenAI's ChatGPT, Google's Gemini, and Perplexity. The platform compares how often brands appear in responses from these systems and identifies patterns in prompt phrasing that lead to inclusions or exclusions.
Sources
- www.citevista.com — Founder backgrounds and company origin story
- www.citevista.com — Product offerings and credit-based pricing model
- www.citevista.com — Technical approach to GEO/AEO via schema markup
- www.citevista.com — Citation visibility product details