D4t4 Solutions

D4t4 Solutions, trading as Celebrus Technologies, is a UK-based data analytics and customer intelligence company founded in 1985.

Reviewed by 7wData
Share Email

On this page

Profile

Provides software that captures and analyzes customer interaction data in real time for personalized marketing.

D4t4 Solutions, trading as Celebrus Technologies, is a UK-based data analytics and customer intelligence company founded in 1985. Originally focused on database marketing, it pivoted to real-time customer data capture and analytics, now specializing in first-party data solutions for regulated industries like financial services and healthcare. The company went public on the London Stock Exchange (LSE: CLBS) and has faced recent financial headwinds, projecting a £1.26 million net loss for FY2026 on £17.3 million revenue, down from £28.3 million in FY2025.

Celebrus operates with a lean model, conducting a £1.2 million share buyback in February 2026 to support its stock price, which had declined 30% year-to-date by June 2026. Its technology captures behavioral data at the point of interaction, addressing privacy regulations like GDPR. The firm serves global enterprises but has seen customer concentration risks, with 10 clients accounting for 64% of FY2025 revenue. Recent leadership changes include a new CFO appointed in 2025 to steer the company through its transition to SaaS-based analytics solutions.

Track D4t4 Solutions and 240+ vendors.

335k+ subscribers read the daily AI & data note. One email, both newsletters. Unsubscribe anytime.

Who buys this

  • Banks and financial institutions needing compliant customer data
  • Healthcare providers managing patient engagement
  • E-commerce platforms optimizing user journeys
  • Telecom companies reducing customer churn
  • Insurance firms personalizing policy offerings

Strengths and what to watch

Strengths

  • Specialized in first-party data capture for GDPR/CCPA compliance
  • Real-time processing of customer interactions across digital channels
  • Established client base in heavily regulated industries

Watch for

  • Revenue decline from £28.3M (FY2025) to projected £17.3M (FY2026)
  • High client concentration with top 10 customers driving 64% of sales
  • Transition risks as legacy perpetual license model shifts to SaaS

Recent moves

Key Information

Founded
1985

Frequently Asked Questions

What does D4t4 Solutions do?

D4t4 Solutions, trading as Celebrus Technologies, specializes in real-time customer data capture and analytics. It provides first-party data solutions for industries like financial services and healthcare, ensuring GDPR compliance while enabling personalized marketing through behavioral data analysis.

How does Celebrus Technologies ensure GDPR compliance?

Celebrus Technologies captures first-party customer data directly at the point of interaction, ensuring transparency and consent. Its solutions are designed to meet GDPR and CCPA requirements, making it a trusted partner for regulated industries like financial services and healthcare.

What industries does D4t4 Solutions serve?

D4t4 Solutions serves banks, healthcare providers, e-commerce platforms, telecom companies, and insurance firms. Its solutions help these industries optimize customer journeys, reduce churn, and personalize offerings while maintaining compliance with data privacy regulations.

What is Celebrus Technologies' financial outlook?

Celebrus Technologies projects a £1.26 million net loss for FY2026 on £17.3 million revenue, down from £28.3 million in FY2025. The company faces financial headwinds but is transitioning to SaaS-based analytics solutions to stabilize its revenue streams.

How does Celebrus Technologies handle real-time customer data?

Celebrus Technologies captures behavioral data at the point of interaction across digital channels. Its real-time processing enables businesses to analyze customer behavior instantly, supporting personalized marketing and improving customer engagement while adhering to privacy regulations.

What are the risks for D4t4 Solutions?

D4t4 Solutions faces risks from declining revenue, high client concentration (top 10 clients account for 64% of sales), and challenges transitioning from perpetual licenses to SaaS models. These factors could impact its financial stability and market position in the near term.

Sources

  1. uk.marketscreener.com — Financial projections and share buyback details
  2. www.marketscreener.com — FY2026 revenue guidance
  3. www.marketscreener.com — Share repurchase program
  4. www.celebrus.com — Company focus on first-party data solutions