Data Driven Safety

Data Driven Safety, a subsidiary of Verisk, specializes in leveraging public records to enhance driver risk assessment and optimize motor vehicle record (MVR) spending for insurers.

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Uses public records to assess driver risk for auto insurers.

Data Driven Safety, a subsidiary of Verisk, specializes in leveraging public records to enhance driver risk assessment and optimize motor vehicle record (MVR) spending for insurers. Founded as part of Verisk's broader strategy to integrate public data into underwriting processes, the company taps into over 2 billion public records, including traffic violations, crash alerts, and criminal records, to provide actionable insights for auto insurers. The platform aims to mitigate premium leakage and improve segmentation by identifying high-risk drivers more accurately.

Recent data indicates that while surchargeable violation volumes have declined since 2019, major and extreme incidents have increased, underscoring the need for enhanced risk assessment tools. Data Driven Safety's Incident Alerts and A-PLUS loss history reports are designed to prefill violation details and identify at-fault crashes without claims, respectively. The company operates within Verisk's ecosystem, benefiting from its parent company's extensive data normalization capabilities via LightSpeed®. As of 2026, Data Driven Safety continues to focus on refining its data-driven solutions to address the evolving challenges in auto insurance underwriting.

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Who buys this

  • Auto insurance companies
  • Commercial fleet operators
  • Risk management firms
  • Government transportation agencies
  • Insurance brokers

Strengths and what to watch

Strengths

  • Access to over 2 billion public records for comprehensive risk assessment.
  • Integration with Verisk's LightSpeed® for seamless data normalization.
  • Proven ability to identify high-risk drivers and reduce premium leakage.

Watch for

  • Dependence on public records, which may vary in accuracy and completeness.
  • Potential regulatory changes affecting the use of criminal records in underwriting.
  • Competition from other data-driven risk assessment platforms.

Key Information

Founded
2009
Headquarters
Davidson, North

Frequently Asked Questions

What is Data Driven Safety?

Data Driven Safety, a subsidiary of Verisk, uses public records to enhance driver risk assessment for auto insurers. It leverages over 2 billion records, including traffic violations and crash alerts, to provide actionable insights and improve underwriting processes.

How does Data Driven Safety assess driver risk?

Data Driven Safety assesses driver risk by analyzing over 2 billion public records, such as traffic violations, crash alerts, and criminal records. This data helps insurers identify high-risk drivers more accurately and optimize motor vehicle record (MVR) spending.

What types of public records does Data Driven Safety use?

Data Driven Safety uses over 2 billion public records, including traffic violations, crash alerts, and criminal records. These records provide comprehensive insights for auto insurers to assess driver risk and improve underwriting accuracy.

How does Data Driven Safety help auto insurers?

Data Driven Safety helps auto insurers by identifying high-risk drivers more accurately, reducing premium leakage, and optimizing motor vehicle record (MVR) spending. Its tools, like Incident Alerts and A-PLUS loss history reports, provide actionable insights for better underwriting.

What are Incident Alerts and A-PLUS reports?

Incident Alerts prefill violation details for insurers, while A-PLUS loss history reports identify at-fault crashes without claims. Both tools by Data Driven Safety enhance risk assessment and help insurers make more informed underwriting decisions.

Who benefits from Data Driven Safety's services?

Data Driven Safety benefits auto insurance companies, commercial fleet operators, risk management firms, government transportation agencies, and insurance brokers. Its data-driven solutions help these sectors improve driver risk assessment and reduce premium leakage.

Sources

  1. www.datadrivensafety.com — Overview of Data Driven Safety's offerings and capabilities.
  2. www.verisk.com — Details on Verisk's Public Records Intelligence, including traffic incidents and crash alerts.
  3. www.blacklinesafety.com — Context on financial performance and market trends in the safety technology sector.
  4. techcrunch.com — Background on broader tech industry layoffs and restructuring in 2025.