EvaluateLocate
EvaluateLocate is a London-based geospatial AI startup founded in 2025, focusing on location intelligence for city planning and business decision-making.
Profile
EvaluateLocate provides geospatial AI tools to help businesses and planners make data-driven decisions about locations.
EvaluateLocate is a London-based geospatial AI startup founded in 2025, focusing on location intelligence for city planning and business decision-making. The company raised £300,000 in seed funding in August 2025 at a valuation of £2.75 million, positioning itself as a player in the UK proptech and geospatial analytics market. Its core offering, the GeoSpatial Predictor (GSP), aggregates data from trusted UK sources like the ONS, Land Registry, and Companies House, combined with proprietary algorithms, to deliver predictive insights for high-value decisions.
EvaluateLocate's platform allows users to compare locations, track local metrics, and generate instant reports, targeting sectors such as real estate, retail, and urban planning. The company emphasizes cost-effectiveness, claiming its solution is 10x cheaper than traditional location analysis methods. Leadership includes CEO Adam Kirby and Chief Growth Officer Duncan Lamb, with Matthew Hopkinson serving as a board adviser.
EvaluateLocate’s UK app, launched in 2025, offers free trials and enterprise access, aiming to capture a share of the growing demand for data-driven location insights. While its technology is state-of-the-art, the company faces challenges in scaling beyond the UK market and competing with established players in geospatial analytics.
Who buys this
- Real estate developers
- Retail chains
- Urban planners
- Investors
- Local governments
Strengths and what to watch
Strengths
- Aggregates data from trusted UK sources like ONS and Land Registry
- Claims 10x cost-effectiveness over traditional location analysis
- Delivers instant, presentation-ready reports and visualizations
Watch for
- Limited market presence outside the UK
- Competition from established geospatial analytics firms
- Dependence on UK-specific data sources limits scalability
Recent moves
Key Information
- Founded
- 2025
- Headquarters
- London, UK
Frequently Asked Questions
What is EvaluateLocate?
EvaluateLocate is a London-based geospatial AI startup founded in 2025. It provides location intelligence tools for businesses and planners, combining UK government data with proprietary algorithms. The platform helps users compare locations, track metrics, and generate reports for real estate, retail, and urban planning decisions.
How does EvaluateLocate's GeoSpatial Predictor work?
The GeoSpatial Predictor aggregates data from UK sources like the ONS and Land Registry, applying proprietary AI algorithms. It generates predictive insights for location-based decisions, offering instant reports and visualizations. The tool helps users assess site viability, demographic trends, and economic factors for planning and investment.
Who uses EvaluateLocate's platform?
EvaluateLocate serves real estate developers, retail chains, urban planners, investors, and local governments. These users leverage its data-driven insights for site selection, market analysis, and infrastructure planning. The platform is particularly valuable for UK-based organizations needing cost-effective location intelligence.
Is EvaluateLocate cheaper than traditional location analysis?
EvaluateLocate claims its solution is 10x more cost-effective than traditional location analysis methods. By automating data aggregation and visualization, it reduces manual research costs. The platform provides instant, presentation-ready reports that would typically require expensive consultancy or in-house analytics teams.
What are EvaluateLocate's limitations?
EvaluateLocate currently focuses on the UK market, relying on local data sources like the Land Registry. This limits international scalability. The startup also faces competition from established geospatial analytics firms. However, its cost advantage and specialized UK data make it strong for domestic users.
How can I try EvaluateLocate?
EvaluateLocate offers free trials through its UK app launched in 2025. Users can access basic features before committing to enterprise plans. The app provides sample reports and visualizations, demonstrating the platform's capabilities for location analysis and decision-making across various industries.
Sources
- www.linkedin.com — EvaluateLocate’s focus on geospatial AI for city planning and business decision-making
- www.linkedin.com — £300k seed funding round at £2.75 million valuation
- evaluatelocate.com — Product details, leadership, and technology description
- www.startupmag.co.uk — EvaluateLocate’s inclusion in UK proptech startups list