Geometrika
Geometrika is an AI-powered SEO analytics platform focused on tracking and optimizing content visibility in generative AI search results.
Profile
Tracks how often and where AI systems like ChatGPT cite your content in their answers.
Geometrika is an AI-powered SEO analytics platform focused on tracking and optimizing content visibility in generative AI search results. Founded by Luis Arceo and headquartered in Argentina, the company emerged in response to the seismic shift in search behavior as AI systems like ChatGPT and Google AI Overviews began synthesizing answers rather than listing links. Their core product, Generative Engine Optimization (GEO), provides real-time tracking of citations across seven major AI systems, including ChatGPT, Claude, Gemini, and Google AI Overviews.
The platform offers metrics like GEO Score (a 0-100 visibility composite), keyword coverage, and competitor benchmarking. Geometrika targets marketers and SEO professionals grappling with the decline of traditional search traffic, positioning itself as a bridge between classic SEO and the opaque world of AI-generated responses. The company has gained traction with its freemium model, attracting users with a 'Fast Check' tool for instant visibility snapshots.
In February 2026, Geometrika will showcase at Web Summit Qatar, signaling international expansion ambitions. While financials remain undisclosed, their participation in major tech events and growing blog presence suggests active market education efforts in the nascent GEO category.
Who buys this
- Enterprise SEO teams adapting to AI search disruption
- Digital marketing agencies offering AI visibility services
- Content publishers dependent on organic search traffic
- E-commerce brands monitoring product mentions in AI responses
Strengths and what to watch
Strengths
- Comprehensive tracking across 7+ AI systems including Google AI Overviews and ChatGPT
- Proprietary GEO Score metric quantifying AI visibility impact
- Freemium model lowers barrier for initial adoption and testing
Watch for
- Reliance on reverse-engineering opaque AI systems' citation behaviors
- Potential competition from established SEO platforms adding AI features
- Market education challenge in nascent generative optimization space
Recent moves
Key Information
- Founded
- 1992
- Headquarters
- Argentina
Frequently Asked Questions
What is Geometrika and what does it do?
Geometrika is an AI-powered SEO platform tracking how often and where systems like ChatGPT cite your content. It provides Generative Engine Optimization (GEO) tools to monitor visibility across seven AI systems, including Google AI Overviews and Gemini, helping marketers adapt to AI-driven search changes. (42 words)
How does Geometrika track content in AI search results?
The platform monitors citations across seven major AI systems using proprietary tracking. Key metrics include the GEO Score (0-100 visibility rating), keyword coverage analysis, and competitor benchmarking. It reverse-engineers how AI systems like Claude and ChatGPT reference content in their synthesized answers. (45 words)
Who uses Geometrika's GEO platform?
Primary users include enterprise SEO teams, digital marketing agencies, content publishers, and e-commerce brands. These professionals rely on Geometrika to monitor AI-generated mentions as traditional search traffic declines, particularly those needing to track product or brand visibility in ChatGPT and Google AI Overviews. (46 words)
What is GEO Score in Geometrika?
GEO Score is Geometrika's proprietary 0-100 metric quantifying content visibility across AI systems. It combines citation frequency, source prominence, and answer positioning factors. Higher scores indicate better AI search presence, helping marketers benchmark performance against competitors in generative search environments. (44 words)
Is there a free way to try Geometrika?
Yes, Geometrika offers a freemium model with a 'Fast Check' tool for instant visibility snapshots. This allows users to test basic functionality before committing. The company will showcase its full platform at Web Summit Qatar 2026 as part of expansion efforts. (45 words)
How is Geometrika different from traditional SEO tools?
Unlike classic SEO tools tracking webpage rankings, Geometrika specializes in generative AI systems that synthesize answers. It monitors citation behaviors in ChatGPT, Gemini, and others rather than link-based results, addressing the opaque nature of AI-generated search responses. (46 words)
Sources
- ar.linkedin.com — Founder Luis Arceo's background and company ownership
- geometrika.dev — Company structure as BARS AI LTD and service terms
- geometrika.dev — Product positioning and market differentiation claims
- geometrika.dev — 2026 conference participation and expansion plans