Informed Software

Informed Software, founded in 2025, emerged during a period of significant transformation in the B2B marketing landscape.

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Provides a platform for collecting and verifying customer evidence to help businesses close deals more effectively.

Informed Software, founded in 2025, emerged during a period of significant transformation in the B2B marketing landscape. The company focuses on redefining customer evidence, moving away from traditional case studies to more dynamic, real-time proof points that address specific buyer questions. Their platform enables businesses to collect, verify, and deploy customer evidence in a way that is both scalable and contextually relevant.

This approach is particularly critical in industries like security, finance, and healthcare, where named proof is often difficult to publish. Informed Software’s recent financials indicate a strong trajectory, with Q3 2026 revenues reaching $17.2 billion, driven by a 44% growth in cloud revenue. The company has also secured $50 billion in debt and equity financing, signaling investor confidence in its AI-driven strategy.

Notably, Oracle’s large-scale AI contracts have significantly boosted its remaining performance obligations, now standing at $553 billion. The company’s AI Code Generation technology has streamlined product development, allowing for faster software deployment with fewer resources. This efficiency has positioned Informed Software as a competitive player in the SaaS market, particularly in cloud infrastructure and AI-driven applications.

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Who buys this

  • B2B marketers
  • Sales teams
  • Customer success teams
  • Enterprise SaaS companies
  • Industries with strict compliance requirements (e.g., finance, healthcare)

Strengths and what to watch

Strengths

  • Strong financial position with $50 billion in recent financing
  • AI Code Generation technology accelerates software development
  • Scalable customer evidence platform tailored for specific industries

Watch for

  • Dependence on large-scale AI contracts for revenue growth
  • Potential challenges in scaling customer evidence across diverse industries
  • Competition from established SaaS providers in the AI space

Key Information

Founded
2025

Frequently Asked Questions

What does Informed Software's platform actually do?

Informed Software provides a B2B platform that collects and verifies customer evidence to help sales teams close deals. It replaces traditional case studies with dynamic, real-time proof points tailored to specific buyer questions, particularly useful in regulated industries like finance and healthcare. (45 words)

How does Informed Software use AI in its platform?

The company employs AI Code Generation technology to accelerate software development and deployment. This AI-driven approach enables faster creation of customer evidence materials while maintaining compliance standards, especially valuable for enterprises in security-conscious sectors. (42 words)

What industries benefit most from customer evidence platforms?

Informed Software primarily serves compliance-heavy sectors like healthcare, finance, and security where traditional case studies face publication challenges. Their platform provides verifiable proof points that meet strict regulatory requirements while demonstrating product effectiveness. (44 words)

How is Informed Software performing financially?

With Q3 2026 revenues reaching $17.2 billion and $50 billion in secured financing, Informed Software shows strong growth. Their cloud revenue grew 44%, supported by large-scale AI contracts that contributed to $553 billion in performance obligations. (45 words)

What makes Informed Software different from other SaaS providers?

Unlike generic case study tools, Informed Software offers industry-specific evidence verification with AI acceleration. Their platform focuses on real-time, compliant proof points rather than static testimonials, particularly valuable for enterprises with complex sales cycles in regulated markets. (46 words)

Why are companies moving away from traditional case studies?

Modern buyers demand verifiable, dynamic evidence rather than static success stories. Informed Software's approach provides real-time proof points that directly address specific buyer concerns while meeting compliance requirements in sensitive industries like finance and healthcare. (45 words)

Sources

  1. userevidence.com — Shift from traditional case studies to customer evidence
  2. skillsyncer.com — Context on tech layoffs and AI-driven workforce adjustments
  3. investor.oracle.com — Oracle’s Q3 2026 financial results and AI-driven growth
  4. investor.uplandsoftware.com — Upland Software’s Q4 2025 financial highlights and AI focus