Lexalytics

Lexalytics, founded in 2003 and headquartered in Amherst, Massachusetts, is a text analytics and natural language processing (NLP) company that specializes in transforming unstructured text into actionable insights.

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Lexalytics provides software that analyzes text data to extract sentiment, entities, and intentions for business insights.

Lexalytics, founded in 2003 and headquartered in Amherst, Massachusetts, is a text analytics and natural language processing (NLP) company that specializes in transforming unstructured text into actionable insights. The company was acquired by InMoment in 2021, bolstering its position in the customer experience analytics space. Lexalytics offers a suite of products that include sentiment analysis, entity extraction, categorization, and intention detection, serving industries like retail, hospitality, pharmaceuticals, and employee feedback.

With support for 29 languages, its technology is used by enterprises to analyze customer reviews, social media, and internal documents. In 2023, Lexalytics was recognized by the AI Breakthrough Awards for Best Overall NLP Company, highlighting its technical capabilities. The company employs 11-50 people and operates primarily as a private entity. Recent focus includes integrating machine learning models for improved accuracy and expanding industry-specific configurations.

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Who buys this

  • Large enterprises needing customer feedback analysis
  • Retail and hospitality brands monitoring consumer sentiment
  • Pharmaceutical companies tracking drug reviews and medical terminology
  • HR departments analyzing employee feedback
  • Data analytics firms integrating NLP into their platforms

Strengths and what to watch

Strengths

  • Supports 29 languages, covering 67% of the world's population
  • Pre-configured industry packs for sectors like hotels, restaurants, and pharma
  • Hybrid sentiment analysis combining rules-based and machine learning approaches

Watch for

  • Limited customization options for advanced analytics needs
  • Integration challenges with other software platforms
  • Processing delays with large datasets, as noted in user reviews

Key Information

Founded
2003
Employees
33
Headquarters
Amherst, Massachusetts
Country
United States

Frequently Asked Questions

What does Lexalytics do?

Lexalytics provides text analytics software that extracts sentiment, entities, and intentions from unstructured data. Founded in 2003 and acquired by InMoment in 2021, it helps businesses analyze customer feedback, social media, and documents across 29 languages for actionable insights.

Which industries use Lexalytics?

Lexalytics serves retail, hospitality, pharmaceuticals, and HR departments. Its pre-configured industry packs help hotels analyze guest reviews, pharma companies track drug feedback, and businesses assess employee sentiment. The platform specializes in customer experience analytics for large enterprises and data firms.

How accurate is Lexalytics' sentiment analysis?

Lexalytics combines rules-based systems with machine learning for hybrid sentiment analysis. Recognized as 2023's Best Overall NLP Company by AI Breakthrough Awards, it offers industry-specific configurations but some users report processing delays with large datasets.

What languages does Lexalytics support?

Lexalytics analyzes text in 29 languages, covering 67% of the global population. This multilingual capability helps enterprises process international customer feedback, social media, and documents without needing separate systems for different languages.

Can Lexalytics integrate with other business software?

While Lexalytics offers API access for integration, some user reviews note challenges connecting with other platforms. The company focuses on enterprise deployments and provides solutions for analytics firms embedding NLP into their own products.

Is Lexalytics good for pharmaceutical text analysis?

Yes, Lexalytics offers specialized configurations for pharma companies analyzing drug reviews and medical terminology. Its entity extraction identifies industry-specific concepts, though advanced customization options may be limited compared to some competitors.

Sources

  1. www.lexalytics.com — Company overview, product details, and language support
  2. www.gartner.com — User reviews, company size, and product feedback
  3. techcrunch.com — Acquisition history and product integration
  4. www.lexalytics.com — Technical capabilities and industry applications