Ostras Descuentos
Ostras Descuentos is a Barcelona-based startup focused on reducing food waste through a consumer rewards platform.
Profile
Mobile app that rewards shoppers for buying soon-to-expire grocery items to reduce food waste.
Ostras Descuentos is a Barcelona-based startup focused on reducing food waste through a consumer rewards platform. Founded by Gerard Salvador Franco, a business management professional with experience at MAPFRE, the company operates at the intersection of sustainability and retail technology. Their mobile app incentivizes shoppers to purchase near-expiration grocery items by offering redeemable points for discounts and exclusive rewards.
The model targets supermarkets' unsold inventory problem while appealing to cost-conscious and eco-aware consumers. As of 2026, Ostras appears to be in pilot phase, with app downloads available via Google Play and Apple App Store but no disclosed funding rounds or revenue metrics. The team includes operations specialists like Rafael Stahlschmidt from Crehana and supply chain veteran Kasumassa Nakaba, suggesting operational focus over technical innovation.
Their value proposition hinges on retailer participation and user behavior change - two notoriously difficult adoption curves in grocery tech. The company's cookie consent management implementation indicates EU-focused compliance efforts, though no specific supermarket partnerships are publicly confirmed beyond generic references to 'any physical supermarket chain'.
Who buys this
- Budget-conscious grocery shoppers
- Eco-conscious consumers seeking sustainability rewards
- Supermarkets looking to reduce perishable waste
- Local retailers with high perishable inventory turnover
Strengths and what to watch
Strengths
- Clear behavioral incentive model tied to concrete sustainability impact
- Platform-agnostic approach works across supermarket chains
- Experienced operations team with supply chain and retail backgrounds
Watch for
- No disclosed retailer partnerships may limit redemption options
- Pilot-phase status with unproven scalability beyond Barcelona
- Dependence on user habit changes around perishable purchases
Key Information
- Founded
- 2023
- Headquarters
- Barcelona, Spain
Frequently Asked Questions
What is Ostras Descuentos?
Ostras Descuentos is a Barcelona-based mobile app that rewards shoppers for purchasing soon-to-expire grocery items. It aims to reduce food waste by incentivizing consumers with redeemable points for discounts and exclusive rewards, targeting both eco-conscious and budget-conscious shoppers.
How does Ostras Descuentos work?
The app encourages users to buy near-expiration grocery items by offering redeemable points for discounts and rewards. Shoppers earn points for these purchases, which can be redeemed for future discounts, helping supermarkets reduce unsold inventory while appealing to cost-conscious and eco-aware consumers.
What are the benefits of using Ostras Descuentos?
Using Ostras Descuentos helps reduce food waste by incentivizing purchases of soon-to-expire items. Shoppers save money through discounts and rewards, while supermarkets minimize perishable waste. The app supports sustainability goals and offers a practical solution for eco-conscious and budget-minded consumers.
Who is behind Ostras Descuentos?
Ostras Descuentos was founded by Gerard Salvador Franco, a business management professional with experience at MAPFRE. The team includes operations specialists like Rafael Stahlschmidt and supply chain veteran Kasumassa Nakaba, focusing on operational efficiency and sustainability in grocery retail.
Where is Ostras Descuentos available?
As of 2026, Ostras Descuentos is in its pilot phase, with the app available for download on Google Play and Apple App Store. The company is based in Barcelona and targets physical supermarket chains, though specific partnerships have not been publicly disclosed.
What challenges does Ostras Descuentos face?
Ostras Descuentos faces challenges in scaling beyond its pilot phase in Barcelona, securing retailer partnerships, and encouraging user behavior changes around perishable purchases. Its success depends on widespread adoption by supermarkets and consistent engagement from eco-conscious and budget-minded shoppers.
Sources
- ostrasdescuentos.com — Product description, value proposition, and team background
- es.linkedin.com — Founder background and company location
- br.linkedin.com — Operations team composition
- www.linkedin.com — Supply chain expertise on team