Quividi
Quividi, founded in Paris and now operating globally, specializes in AI-driven audience measurement for digital out-of-home (DOOH) and retail media.
Profile
Measures who sees and engages with digital screens in stores and public spaces using anonymous camera analysis.
Quividi, founded in Paris and now operating globally, specializes in AI-driven audience measurement for digital out-of-home (DOOH) and retail media. The company's technology uses computer vision to analyze shopper behavior in real-time, providing metrics like impressions, attention time, and demographic breakdowns. Recent executive appointments, including Mitch Wade as Chief Revenue Officer and Johannes Müller as EMEA Commercial Director, signal aggressive expansion, particularly in North America and Europe.
Quividi's platform is deployed across tens of thousands of screens, analyzing billions of anonymous shopper interactions monthly. Partnerships with Eyecatch Media (54 locations in Florida) and High Street Media (UK independent retailers) demonstrate traction in bridging the measurement gap for smaller retail networks. The 2025 launch of Navigator dashboards introduced diagnostic and predictive analytics, moving beyond basic reporting. While the company emphasizes privacy-by-design compliance, its growth hinges on convincing advertisers that in-store media metrics rival digital channels.
Who buys this
- DOOH network operators needing verified impressions for programmatic trading
- Retail media owners monetizing in-store digital screens
- CPG brands optimizing merchandising displays
- Convenience store chains adding media revenue streams
- Mall operators analyzing foot traffic patterns
Publicly disclosed clients
- Eyecatch Media
- High Street Media Company
- DoohClick
- Gomme Media
- e23
Strengths and what to watch
Strengths
- Real-time measurement at scale (billions of monthly interactions)
- First-party data capture for retail media lacking cookie tracking
- Privacy-certified architecture avoids facial recognition controversy
Watch for
- Dependence on retail media boom sustaining post-pandemic
- Integration challenges with legacy CMS platforms
- Leadership turnover: 4 C-suite hires since 2025
Recent moves
Key Information
- Founded
- 2006
- Headquarters
- Paris, France
Frequently Asked Questions
What does Quividi do?
Quividi measures digital screen engagement in stores and public spaces using anonymous camera analysis. Their AI tracks impressions, attention time, and demographics without facial recognition. Deployed globally across thousands of screens, it helps retailers and advertisers understand audience behavior while maintaining privacy compliance.
How does Quividi measure store screen audiences?
Quividi uses computer vision to anonymously analyze shopper interactions with digital screens. The system captures metrics like viewership duration, impressions, and basic demographics in real-time. Data is processed through privacy-by-design architecture, avoiding personal identification while providing actionable retail media insights.
Which companies use Quividi's technology?
Notable clients include Eyecatch Media (54 Florida locations), High Street Media (UK independents), DoohClick, and Gomme Media. These partners leverage Quividi for measuring digital signage performance, optimizing content, and proving advertising value across convenience stores, malls, and retail media networks.
What are Quividi's key advantages over traditional measurement?
Quividi offers real-time analytics at scale (billions of monthly interactions), privacy-certified data collection, and integration with programmatic DOOH trading. Unlike manual surveys, it provides continuous, anonymous audience measurement across entire retail networks with demographic breakdowns.
What new features has Quividi launched recently?
In 2025, Quividi introduced Navigator dashboards with diagnostic and predictive analytics. The update moved beyond basic reporting to offer trend analysis and performance forecasting. Recent executive hires also signal expanded commercial operations in North America and EMEA markets.
Is Quividi's technology privacy compliant?
Yes, Quividi emphasizes privacy-by-design, avoiding facial recognition or personal data collection. Their system analyzes anonymous audience metrics like presence duration and demographics without storing identifiable images. This approach meets stringent EU and US privacy regulations for public space analytics.
Sources
- quividi.com — UK retail media partnership
- quividi.com — Eyecatch Media deployment details
- quividi.com — Navigator dashboards launch
- quividi.com — CRO appointment