Sonamine
Sonamine is a machine learning and retention optimization platform that has evolved from its gaming industry roots to serve broader consumer brands.
Profile
Sonamine provides machine learning-driven retention and conversion optimization services for games and consumer brands.
Sonamine is a machine learning and retention optimization platform that has evolved from its gaming industry roots to serve broader consumer brands. Founded in 2009, the company initially focused on predictive modeling for free-to-play games, launching products like ConvertSoon and ChurnSoon to help studios like Pixelberry and Daybreak Games improve payer conversion and retention. Over the past 15 years, Sonamine has expanded its offerings to include full-service campaign execution, blending predictive analytics with hands-on AB testing and reporting.
The company now targets direct-to-consumer brands facing similar funnel optimization challenges, such as subscription drop-offs and low repeat purchases. Sonamine's recent partnership with Teak.io in August 2025 allows Teak users to leverage its machine learning capabilities directly within their existing workflows. The company operates on a service package model, offering turnkey solutions like First Time Spender Nudge and Targeted Churn Prevention, which promise measurable uplifts within 4-6 weeks.
Sonamine's client base includes notable names like IMVU (Together Labs) and Pixelberry Studios, with reported ROI as high as 900% for some campaigns. As of 2026, the company is actively expanding beyond gaming, targeting retail, subscription media, and wellness apps.
Who buys this
- Free-to-play mobile game developers
- Direct-to-consumer retail brands
- Subscription media platforms
- Wellness and lifestyle apps
- E-commerce platforms
Publicly disclosed clients
- IMVU (Together Labs)
- Pixelberry Studios
- Daybreak Games
- HyperBeard
Strengths and what to watch
Strengths
- 15 years of specialized experience in predictive modeling for retention and conversion
- Full-stack delivery from analysis to campaign execution, reducing client-side resource needs
- Rapid time-to-market, with reported results in as little as 4-6 weeks
Watch for
- Expansion beyond gaming core competency may dilute focus and quality
- Dependence on third-party platforms like Teak and Clevertap for integration
- Limited public disclosure of current financials or funding rounds
Recent moves
Key Information
- Founded
- 2009
Frequently Asked Questions
What does Sonamine do?
Sonamine provides machine learning-driven retention and conversion optimization services, primarily for games and consumer brands. Founded in 2009, it offers predictive modeling, AB testing, and campaign execution to improve metrics like payer conversion and repeat purchases, with reported ROI up to 900% for some clients.
How does Sonamine help gaming companies?
Sonamine specializes in predictive modeling for free-to-play games, offering solutions like ConvertSoon and ChurnSoon. These tools help studios improve payer conversion and reduce churn, with clients like Pixelberry and Daybreak Games seeing measurable uplifts within 4-6 weeks of implementation.
Can non-gaming brands use Sonamine?
Yes, Sonamine now serves direct-to-consumer brands beyond gaming, including retail, subscription media, and wellness apps. Its solutions address common challenges like subscription drop-offs and low repeat purchases, with turnkey packages tailored for different industries.
What results can brands expect from Sonamine?
Sonamine reports campaign ROI as high as 900% for clients like IMVU and Pixelberry Studios. Typical implementations show measurable improvements in retention and conversion within 4-6 weeks, using solutions like First Time Spender Nudge and Targeted Churn Prevention.
How does Sonamine integrate with Teak.io?
Since August 2025, Teak users can access Sonamine's machine learning capabilities directly within their workflows. This partnership allows brands to leverage predictive analytics without switching platforms, though Sonamine's effectiveness depends on such third-party integrations.
Are there drawbacks to using Sonamine?
Potential limitations include Sonamine's expansion beyond its gaming roots possibly diluting focus, reliance on platforms like Teak for integration, and limited public financial disclosures. However, its 15-year specialization and full-service model remain strengths for retention optimization.
Sources
- www.sonamine.com — Sonamine's positioning as a managed ML service provider
- www.sonamine.com — Partnership with Teak.io and integration capabilities
- www.sonamine.com — Client case studies and reported results
- www.sonamine.com — Expansion beyond gaming industry