AI & Data Intelligence Blog

5 Benefits of BigQuery for Marketers

Digital marketing is full of metrics that are part of the analytics routine. Metrics like KPI (Key Performance Indicator), CPC…

Mar 6, 2023 Yves Mulkers 36M views 3 min read

How Artificial Intelligence impacts the Future of Digital Marketing

The adoption of Artificial Intelligence (AI) influences the growth of many industries such as Healthcare, Fintech, Digital Marketing, Information Technology,…

Aug 14, 2021 Yves Mulkers 45M views 4 min read

What Lawyers Want Everyone to Know About AI Liability

There are more discussions about AI ethics and responsible AI these days, but companies need to be clear about potential…

Feb 26, 2021 Yves Mulkers 52M views 4 min read

The 9 biggest big data challenges for ecommerce directors

Every effective ecommerce director knows that big data is critical to creating a great customer experience. Yet with big data…

Oct 17, 2020 Yves Mulkers 78M views 4 min read

The Rise of Artificial Intelligence in Marketing

It wasn’t that long ago that we heard about things like Artificial Intelligence and relegated it to Sci-Fi movies and…

Jul 26, 2019 Yves Mulkers 32M views 3 min read

5 Blockchain trends influencing the future of social media marketing

Whether you are a social media marketer offering your services to businesses or a business owner using social media to…

Apr 24, 2018 Yves Mulkers 60M views 2 min read

Why You Should Invest in Your Brand Advocates (And How To Do It)

Scroll through any leading marketing blog and you’re likely to find an abundance of articles on PPC advertising, content marketing,…

Dec 17, 2017 Yves Mulkers 75M views 4 min read

The Difference Between Collecting Data and Acting On It

Big data is one of the most frequently discussed concepts in marketing today. While most marketers collect data, not all…

Jun 12, 2017 Yves Mulkers 105M views 4 min read

How to solve the event marketing data problem

Stay marketing-savvy and tech-savvy. Get the latest in martech by subscribing to MarTech Today. In-person events have become a critical…

Aug 23, 2016 Yves Mulkers 117M views 2 min read

Visual Business Intelligence – The Myth of Self-Service Analytics

Exploring and analyzing data is not at all like pumping your own gas. We should all be grateful that when…

Aug 20, 2016 Yves Mulkers 113M views 2 min read