Preqin Pro

Preqin Pro is a subscription-based data and analytics platform for the alternative assets industry, serving over 200,000 professionals including fund managers, institutional investors, and service providers.

Reviewed by 7wData

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Preqin Pro is a subscription-based data and analytics platform for the alternative assets industry, serving over 200,000 professionals including fund managers, institutional investors, and service providers. Founded in 2004 and headquartered in London, UK, it covers private equity, venture capital, hedge funds, real estate, private credit, infrastructure, secondaries, and natural resources. The platform is used to raise capital, source deals, conduct due diligence, and benchmark performance across these asset classes.

Preqin Pro provides comprehensive datasets on funds, investors, deals, exits, fund performance, and service providers, with interactive visual analytics and advanced search capabilities. It integrates with software providers like BlackRock Aladdin, and offers API and data feeds for custom workflows. Users can access over 200,000 industry professional profiles and leverage benchmarking tools powered by Preqin’s proprietary data collection methods, which have been refined over 20 years. The platform also includes world-class research reports and a free account tier with limited benchmarks and reports.

Preqin competes directly with PitchBook, Burgiss, and Cambridge Associates. While PitchBook focuses more on venture capital and private equity with a broader company-level dataset, Preqin emphasizes investor intelligence and fund-level data across a wider range of alternative asset classes. Burgiss specializes in institutional portfolio monitoring and performance analytics, and Cambridge Associates offers bespoke advisory and research. Preqin’s edge is its breadth of coverage and large network of decision-makers, but its pricing is higher than some competitors and often negotiated individually.

Honest trade-offs: Preqin Pro’s high cost (average contract value ~$49,334/year) and complex setup can be barriers for smaller firms. Some institutional users report 30-40% bounced email rates for contact outreach, and the platform may require dedicated training to use effectively. While data coverage is extensive, consistency in contact data quality has been questioned. The free account provides limited access, and full functionality requires a paid subscription with individually negotiated terms.

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How it works

  1. Comprehensive alternative asset data

    Covers private equity, venture capital, hedge funds, real estate, private credit, infrastructure, secondaries, and natural resources with fund, investor, and deal data.

  2. Advanced analytics and visualization

    Interactive charts and dashboards for fundraising, deal flow, performance benchmarks, and market trends, enabling quick data-driven decisions.

  3. API and data feeds

    Programmatic access to datasets for integration into internal systems, supporting custom workflows and automated reporting.

  4. Investor and contact network

    Profiles of over 200,000 industry professionals with search filters, used for capital raising and business development outreach.

  5. Performance benchmarking tools

    Preqin Benchmarks provide private markets performance data (e.g., IRR, multiples) by asset class, vintage, and geography.

  6. Integration with third-party software

    Seamless integration with platforms like BlackRock Aladdin for enhanced private credit analytics and portfolio management.

  7. Research reports and insights

    Regularly published reports on fundraising, deals, dry powder, and AUM, available to free and paid users.

Strengths and trade-offs

Strengths

  • Covers 8 alternative asset classes including private equity, venture capital, hedge funds, real estate, private credit, infrastructure, secondaries, and natural resources.
  • Used by over 200,000 industry professionals, offering a large network for capital raising and deal sourcing.
  • Provides proprietary performance benchmarks with data going back over 20 years, enabling reliable historical comparisons.
  • Integrates with BlackRock Aladdin for private credit analytics, expanding its utility for institutional portfolio management.

Trade-offs

  • Average contract value of $49,334 per year is high, and pricing is individually negotiated, making it less accessible for small firms.
  • Some institutional users report 30-40% of contact emails bounce, reducing reliability of outreach data.
  • Complex setup and interface may require dedicated training, increasing onboarding time and cost.
  • Free account provides only limited benchmarks and reports, with full functionality locked behind paid subscription.

Pricing context

No published pricing; typical single asset class access costs $12,000–$18,000/year with unlimited users. Average contract value is $49,334/year, negotiated individually based on asset class coverage, data depth, and organizational needs.

Getting started with Preqin Pro

  1. Sign up for Preqin Pro

    Visit the Preqin Pro website and click the Sign Up button. Choose between a free account with limited access or a paid subscription. Complete the registration form with your professional details and verify your email address to activate your account.

  2. Connect your data sources

    Log into your Preqin Pro account and navigate to the Settings or Integrations section. If you use BlackRock Aladdin or other supported software, follow the prompts to link your accounts. For API access, generate an API key from your account dashboard and configure it in your internal systems.

  3. Configure your asset class filters

    From the main dashboard, open the Filters panel. Select the alternative asset classes you cover, such as private equity, venture capital, or real estate. Set geographic regions, vintage years, and fund size ranges to narrow the data to your specific investment focus.

  4. Run your first performance benchmark

    Click on the Benchmarks tab and choose a benchmark report. Select an asset class, vintage year, and geography. Review the generated IRR and multiples data, then export the report as a PDF or CSV for your due diligence or client presentation.

  5. Schedule regular data exports

    Go to the Alerts & Exports section and create a new scheduled export. Choose the datasets you need, such as fund performance or investor profiles, and set the frequency (daily, weekly, or monthly). Specify the output format and delivery method, then save the schedule to automate your workflow.

Frequently Asked Questions

What is Preqin Pro and who uses it?

Preqin Pro is a subscription-based data and analytics platform for the alternative assets industry. It serves over 200,000 professionals including fund managers, institutional investors, and service providers, covering asset classes like private equity, venture capital, and real estate.

How much does Preqin Pro cost per year?

Preqin Pro has no published pricing, but typical single asset class access costs $12,000 to $18,000 per year with unlimited users. The average contract value is $49,334 per year, negotiated individually based on asset class coverage and data depth.

What alternative asset classes does Preqin Pro cover?

Preqin Pro covers eight alternative asset classes: private equity, venture capital, hedge funds, real estate, private credit, infrastructure, secondaries, and natural resources. It provides fund, investor, and deal data across all these classes.

How does Preqin Pro compare to PitchBook?

Preqin Pro emphasizes investor intelligence and fund-level data across a wider range of alternative asset classes, while PitchBook focuses more on venture capital and private equity with a broader company-level dataset. Preqin’s edge is its breadth of coverage and large network of decision-makers.

What are the main features of Preqin Pro?

Key features include comprehensive alternative asset data, advanced analytics and visualization, API and data feeds, investor and contact network of over 200,000 professionals, performance benchmarking tools, integration with BlackRock Aladdin, and regularly published research reports.

What are the weaknesses of Preqin Pro?

Weaknesses include high cost with average contract value of $49,334 per year, 30-40% bounced email rates for contact outreach, complex setup requiring dedicated training, and a free account with only limited benchmarks and reports, locking full functionality behind paid subscription.

Alternatives

How Preqin Pro compares

Direct head-to-head against 3 competitors. Picked by 7wData.

This tool

Preqin Pro

Pricing
No published pricing; typical single asset class access costs $12,000–$18,000/year with unlimited users. Average contract value is $49,334/year, negotiated individually based on asset class coverage, data depth, and organizational needs.
Target
Preqin Pro is a subscription-based data and analytics platform for the alternative assets industry, serving over 200,000 professionals including fund managers, institutional investors, and service
Strength
Covers 8 alternative asset classes including private equity, venture capital, hedge funds, real estate, private credit, infrastructure, secondaries, and natural resources.
Watch for
Average contract value of $49,334 per year is high, and pricing is individually negotiated, making it less accessible for small firms.

PitchBook

Pricing
Custom/Contact sales
Target
VC, PE, M&A professionals
Deployment
Cloud, API
Strength
Comprehensive private market data
Watch for
Pricing escalates with advanced features

CB Insights

Pricing
Starting at $49,000/year
Target
Tech market analysts
Deployment
Cloud
Strength
Emerging tech insights
Watch for
Limited historical data depth

Burgiss

Pricing
Custom/Contact sales
Target
Institutional investors
Deployment
Cloud
Strength
Private market performance analytics
Watch for
Complex setup for new users

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Sources

Reporting on this tool draws on these publicly available sources.

  1. www.preqin.com
  2. www.preqin.com
  3. www.reddit.com
  4. www.reddit.com
  5. www.vcstack.io
  6. www.vendr.com
  7. www.g2.com