Category: contact centers
How to Win at CX with a Customer Data Strategy
1 Oct, 2022Customer expectations evolve over time. Today, they demand a greater level of personalization than ever before. Customers share information with …
Six Fundamentals to Improve Your Digital Transformation and Supply Chain Experience
28 Apr, 2021Customers of different industries place a different value on the elements that generate their overall experience. A pharmacy customer may …
How to Make Smart Decisions Based on Customer Journey Data
23 Apr, 2021Moderncustomer journeydata offers insights that old-school mapping could only dream of. A platform that integrates all of your channels and …
8 Common Digital Transformation Mistakes to Avoid at All Costs
8 Apr, 2021We discuss common digital transformation mistakes that leaders need to avoid if they want to lead their organization into a …
Data analytics is a culture, not a tool
20 Dec, 2019Cloud-based data analytics have allowed one bank to fast-forward its efforts to better understand customer behaviour, completing what used to …
The Year Ahead: Data Will Drive the Enterprise in 2019
23 Dec, 2018The year just ending has been an interesting one for data managers. Artificial intelligence (AI) and machine learning took center …
Conversational experiences: Building relationships one conversation at a time
3 Nov, 2018Conversations represent the past and future of business relationships; designed and built one conversation at a time. There is often …
Business Intelligence vs. CRM: Which one is best for you?
22 Dec, 2016There is a constant debate on whether Customer Relationship Management (CRM) or Business Intelligence (BI) is more effective in helping …
Democratization of analytics: The new intelligent business
17 May, 2016As the saying goes, “Information is Power” and we are in the middle of a major power shift as the …
