How Should Data Brokers and Credit Bureaus Be Protecting Your Data?
Your data is out there. There’s no way around it. Unless you don’t use the Internet and make purchases exclusively in cash, companies have information
Your data is out there. There’s no way around it. Unless you don’t use the Internet and make purchases exclusively in cash, companies have information
Google and Apple have tried to crack down, but location data brokers are moving to a new way to collect your whereabouts that’s much harder
Experts say the privacy promise—ubiquitous in online services and apps—obscures the truth about how companies use personal data By Alfred Ng You’ve likely run into this
Almost all of us can report those eerie “coincidences”—targeted ads on social media for, say, open-toed wedge sandals when you’d swear you were just daydreaming
Once upon a time (in February 2020), you could walk into a store, casually browse its wares, and try things on, making sure they fit
It’s been a year since the General Data Protection Regulation (GDPR), the most stringent piece of digital privacy legislation in decades, went into effect. And
The Consumer Goods industry( CPG) is both diverse and complex, making profitable trade promotion optimization a herculean task for CPG companies. The 5Ps of marketing
Imagine a world where you could sell your medical information to a drug company on your terms for a specific purpose like a drug trial.
Offering handy parenting tips and £200 worth of vouchers, Emma’s Diary may have seemed like the perfect website for new parents to sign up to.
While Facebook and Cambridge Analytica are hogging the spotlight, data brokers that collect your information from hundreds of sources and sell it wholesale are laughing
Open a Russian Matryoshka doll and you will find a smaller doll inside. Ask a large data company such as Acxiom and Oracle where they
Fake news, “alternative facts” and filter bubbles – the data we consume and what we read and experience online shapes the way we view the