5 misconceptions about cloud data warehouses

5 misconceptions about cloud data warehouses

In today’s world, data warehouses are a critical component of any organization’s technology ecosystem. They provide the backbone for a range of use cases such as business intelligence (BI) reporting, dashboarding, and machine-learning (ML)-based predictive analytics, that enable faster decision making and insights.

The rise of cloud has allowed data warehouses to provide new capabilities such as cost-effective data storage at petabyte scale, highly scalable compute and storage, pay-as-you-go pricing and fully managed service delivery. Companies are shifting their investments to cloud software and reducing their spend on legacy infrastructure. In 2021, cloud databases accounted for 85% of the market growth in databases. These developments have accelerated the adoption of hybrid-cloud data warehousing; industry analysts estimate that almost 50% of enterprise data has been moved to the cloud.

What is holding back the other 50% of datasets on-premises? Based on our experience speaking with CTOs and IT leaders in large enterprises, we have identified the most common misconceptions about cloud data warehouses that cause companies to hesitate to move to the cloud.

When considering moving data warehouses from on-premises to the cloud, companies often get sticker shock at the total cost of ownership. However, a more detailed analysis is needed to make an informed decision. Traditional on-premises warehouses require a significant initial capital investment and ongoing support fees, as well as additional expenses for managing the enterprise infrastructure. In contrast, cloud data warehouses may have a higher annual subscription fee, but they incorporate the upfront investment and additional ongoing overhead. Cloud warehouses also provide customers with elastic scalability, cheaper storage, savings on maintenance and upgrade costs, and cost transparency, which allows customers to have greater control over their warehousing costs. Industry analysts estimate that organizations that implement best practices around cloud cost controls and cloud migration see an average savings of 21% when using a public cloud and a 13x revenue growth rate for adopters of hybrid-cloud through end-to-end reinvention.

Companies in highly regulated industries such as finance, insurance, transportation and manufacturing have a complex set of compliance requirements for their data, often leading to an additional layer of complexity when it comes to migrating data to the cloud. In addition, companies have complex data security requirements. However, over the past decade, a vast array of compliance and security standards, such as SOC2, PCI, HIPAA, and GDPR, have been introduced, and met by cloud providers. The rise of sovereign clouds and industry specific clouds are addressing the concerns of governmental and industry specific regulatory requirements. In addition, warehouse providers take on the responsibility of patching and securing the cloud data warehouse, to ensure that business users stay compliant with the regulations as they evolve.

While migrating to the cloud, CTOs often feel the need to revamp and “modernize” their entire technology stack – including moving to a new cloud data warehouse vendor. However, a successful migration usually requires multiple rounds of data replication, query optimization, application re-architecture and retraining of DBAs and architects.

To mitigate these complexities, organizations should evaluate whether a hybrid-cloud version of their existing data warehouse vendor can satisfy their use cases, before considering a move to a different platform.

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