Bias in big data: How to find it and mitigate influence
Bias can occur along different parts of the data pipeline. There is a lot of focus on potential bias that occurs during analytics, but bias
Bias can occur along different parts of the data pipeline. There is a lot of focus on potential bias that occurs during analytics, but bias
You have successfully launched your startup. Great. But don’t make the mistake of thinking there is nothing left for you to do. There are many
If you’re a marketer or business owner in today’s competitive marketplace, you’ve probably tried just about everything you can think of to maximize your success.
This is the last of a 5-part article on how regular marketers can use Big Data to improve campaign performance. If you’ve missed the first
Predictive analytics is the new frontier in digital marketing. Many experts have discussed the benefits of merging predictive analytics with marketing automation tools, such as
Agile collaboration within data science teams is essential to the vision of customer analytics and personalization. Attend IBM DataFirst Launch Event on Sep 27 in