Mass adoption of connected devices offers advanced insights into various operations and processes. AR aggregates and provides this data through displays, allowing users to leverage it in real-life and enhancing overall efficiency. We give you data-driven Innovation insights based on our analysis of 5 130 AR startups & technologies so that you do not miss out on emerging visualization solutions. Unlike virtual reality (VR), AR does not need specific hardware, accelerating its adoption. Read more to explore the impact of AR on 10 industries and how they advance your business.
For this in-depth research on the Top AR Startups, we analyzed a sample of 5 130 global startups and scaleups. These insights are derived by working with our Big Data & Artificial Intelligence (AI)-powered StartUs Insights Discovery Platform, covering 2 093 000+ startups & scaleups globally. The platform quickly delivers an exhaustive overview of emerging technologies within a specific field as well as identifies relevant startups & scaleups early on.
In the Innovation Map below, you get an overview of 5 130 emerging AR startups mapped to 10 industries they are optimizing. This research provides you with data-driven innovation intelligence that improves strategic decision-making by giving you an overview of emerging technologies & startups advancing augmented reality.
Based on the Innovation Map, the Tree Map below illustrates the impact of AR on 10 industries in 2022. The entertainment industry sees the most activity in the augmented reality sector as filmmakers, game developers, and other segments in the industry develop novel means to deliver immersive content. At the same time, retail, travel, real estate, and food industries leverage AR to enhance customer engagement while improving marketing and sales opportunities. The manufacturing sector uses AR to advance maintenance and production line operations. AR in engineering, on the other hand, accelerates product development through live visualization. Lastly, the healthcare industry leverages AR to aid surgical decisions and training, whereas edtech uses it to enable interactive and immersive learning experiences.
The Global Startup Heat Map below highlights the global distribution of the 5 130 exemplary startups & scaleups that we analyzed for this research. Created through the StartUs Insights Discovery Platform, the Heat Map reveals that the US and India have a high concentration of AR startups, followed by Western Europe.
Below, you get to meet 10 out of these 5 130 promising startups & scaleups as well as the solutions they develop. These AR startups are hand-picked based on criteria such as founding year, location, funding raised, and more. Depending on your specific needs, your top picks might look entirely different.
The popularity of AR-based games like Pokemon Go significantly impacted its adoption in the gaming industry. While a significant portion is limited to mobile games, AR is now a hot topic among console and computer gaming communities. On the other hand, the entertainment industry has been using AR for public relations and marketing for a while. However, wide acceptance of interactive movies, like Black Mirror: Bandersnatch, is causing interest among film and game studios in integrating AR into video content. Other entertainment segments like music and theater art firms also utilize AR to expand their reach among potential customers and increase revenue.
Wireshape is a US-based startup that speeds up 3D model pipelines for AR workflows. The startup uses 3D scanning, postcapture processing, and quad topology to capture real-life objects. Moreover, it offers 3D models tailored for AR through real-time standard format and features accurate seams and color depth. This allows game developers and filmmakers to enable lean and fast 3D model creation.
The retail industry leverages augmented reality to enhance customer experience.
