Implementing Social Data Analytics for Maximizing Profit in the Hospitality Industry
When Ray, an experienced sales person, and a globe trotter, checked into Marriott Hotel in Dubai last month, he was left pleasantly delighted. He had
When Ray, an experienced sales person, and a globe trotter, checked into Marriott Hotel in Dubai last month, he was left pleasantly delighted. He had
Machine Learning is an application of Artificial Intelligence that allows computers to learn without being explicitly programmed to do so. It’s the product of established
It is common knowledge for companies today that harnessing the power of big data it essential for building a successful business model. The rapid growth
In recent times, adaptive machine learning has grown in demand among the marketing fraternity. Also, the availability of vast amounts of data when churned through
Big Data has been around for years, and few would dispute the benefits it brings to organizations that have more data stored than ever before,
In this data-rich world, marketers cannot ignore the power of information. Indeed, we can all agree that working on gut instinct alone is no recipe
Data analytics can be a great tool for the forward-thinking law firm looking to increase profits. There are two problems standing in the way, though.
I recently attended a lecture by Professor Jack Balkin of Yale Law School. He was speaking on “Big Data Law and Policy” – one of
Marketing operations has been a prominent topic for pretty much every company that sells products or services. It does not matter if these are sold
The other day, my analytical team at a major telecommunications company and I were presenting an all-new behavioral segmentation to one of our senior executives.
Technology has enriched the overall customer experience. As a result, today’s leading fashion houses are looking at several ways to utilize emerging analytical technologies in
It is no new news that the Big Data and software analytics have had a huge impact on the modern industries. There are several industry