With under a 100 days to go: ‘72% of organisations are GDPR ready’
How prepared are global organisations 100 days before the deadline for EU GDPR compliance on 25th May 2018?
Findings from over 1,000 companies, launched on data exfiltration day (X-Day), have shown that businesses have never been so close to being fully compliant to new data regulations, and for the first time, organisations identify the positive benefits of compliance.
The majority of businesses globally are prepared for GDPR
Over two-thirds of global businesses at 72% are confident they will have all required GDPR compliance processes in place by 25th May 2018. North America is the most confident region in world, with American and Canadian organisations saying they will be prepared at 84% and 75% respectively.
Despite the on-going Brexit negotiations and uncertainty looming over the enforcement and effectiveness of the EU GDPR regulation on local businesses, the UK is the most confident nation in Europe, with 74% saying they will be ready by deadline day.
In comparison, Spanish businesses are a close second to the UK at 73%, dropping to 66% of French respondents. German organisations are the least confident in Europe at 61%.
Increased customer trust and loyalty towards businesses will be the main GDPR impact
Businesses worldwide believe there will be a variety of benefits they will gain from being GDPR compliant. Nearly half of all organisations surveyed, at 46%, say the most important benefit from being GDPR compliant is gaining customer trust to handle sensitive data. 31% of businesses believe the most important value from compliance is enhanced brand awareness. 18% of respondents felt GDPR compliance will increase customer loyalty is the most important benefit.
APAC, North America and Europe businesses believe the biggest positive impact from compliance is increased trust in handling customer data at 53%, 46% and 41% respectively.
